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Posted : May 29, 2007

Contact suppliers in this article

Windows Vista to drive growth in slow

market

Small supply highlights high-end multimedia

features. Makers looking to add HDMI and

wireless support.

High price and lower-than-expected demand are

slowing the take off of home theater PC (HTPC)

industries in mainland China and Taiwan.

lthough Taiwan had the headstart in terms of

R&D and production, companies on the island

carry out small-volume manufacturing. Makers

do not expect any significant production

expansions in the near term.

Mainland China has only five players

—

Hedy,

Hisence, Konka, Changhong Zarva and

Tsinghua Tongfang

—

with low production

volumes. Some companies have dropped the

line, mainly due to the product's high price. Mainland makers agree that with the

low penetration rate of digital TV at 16 percent, the HTPC line, which is hinged on

a digital family entertainment setup, will not boom as earlier anticipated. Further,

DIY is the current trend for digital home enthusiasts to reduce costs. Taiwan's

dominance is also keeping many mainland China makers at bay.

Makers in Taiwan, although presently maintaining low production volumes, are

preparing for increased demand. Suppliers are looking to leverage their

experience in manufacturing motherboards or barebone systems for the

development and production of HTPCs. Makers agree that the rollout of Windows

Vista will be a key growth driver for the product line.

The growing adoption of digital family entertainment is also expected to stimulate

the market. The availability of high-definition content will boost the market for

high-definition devices, particularly HDTV, which could in turn fuel an uptake in

the HTPC line.

HTPCs are differentiated from standard PCs for their high-end multimedia

features, including HDMI, 7.1ch home theater audio effect and ease-of-use via

instant startup and remote control functions. Unlike standard PCs and other

consumer electronic devices, HTPCs can deliver a user experience that is familiar

to both PC-based and consumer electronics-based markets. In addition to the

hybrid consumer electronics/PC user interface, HTPCs are designed for

connectivity with a wide range of consumer electronic and computer devices,

including home theater systems, portable media players, cameras and external

hard drives. HTPCs further provide the option to instantly turn on a media

player

—

a built-in DVD player, for instance

—

without booting up the entire

computer system.

Moreover, HTPCs are different from DVD players, media players and set-top

boxes, which some HTPC models may resemble, by highlighting PC components

and functionality, such as operating systems.

Some makers in Taiwan have started building in HDMI and wireless capabilities

for their models. Many of the currently available products, however, feature DVI

connections.

Taiwan's Shuttle offers the slim

X200, which supports 7.1ch HD

udio and a slot-in ODD, 4-in-1

memory card reader and IR

receiver.

第 1 頁，共 6 頁Global Sources Computer Products

2007/7/12http://www.computerproducts.globalsources.com/gsol/GeneralManager?language=en&design...

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Résumé du contenu

Page 1

Posted : May 29, 2007 Contact suppliers in this article Windows Vista to drive growth in slow marketSmall supply highlights high-end multimedia featur

Page 2

Intel Viiv, AMD Live! platforms compete for space Home networking, Windows Vista HDMI integration slowly gaining traction Wireless options, DDR3 supp

Page 3

HDMI integration slowly gaining traction Although most products use DVI connection, more companies are starting to integrate HDMI in their new releas

Page 4

Although the DDR3 specifications have yet to become publicly available, some companies, such as Gigabyte Technology Co. Ltd, are working on integratin

Page 5

The company's HTPC production lines are in Taipei, Taiwan and in Ningbo in Zhejiang province in mainland China. Gigabyte's own brand account

Page 6

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